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Outdoor Products
Outdoor products with logo branding cover a lot of ground, so it helps to sort them by the job they do. One group handles light and safety, with torches and lights in aluminium and metal, pop-up and multi-function lanterns, and clip-on safety lights for walkers and workers. Another group keeps food and drink cold, led by rigid cooler boxes and a large selection of soft cooler bags.
A third group is about enjoying time outside. Binoculars and compasses suit hiking, birdwatching and school camps, while picnic rugs and blankets in tartan and striped designs make a comfortable base for concerts and park days. Outdoor games, cheering items, hand fans and thongs fill in the gaps, along with branded bottled water for events where everyone needs a drink on arrival. Pedometers and step trackers suit workplace walking challenges.
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How light, cold and comfort features compare
Lighting is the group where features make the biggest difference. Aluminium torches are solid and handle knocks, and tube LED styles are slim enough for a pocket or bag. Lanterns spread light across a tent or table instead of throwing a beam, and one bamboo pop-up style also plays music through a built-in speaker. Safety lights are a different tool again. Clip-on and belt-clip COB LED lights, flashing tri-function styles and wrap-around bike lights are about being seen by others, not about seeing the path ahead.
For keeping things cold, the choice comes down to rigidity and size. Soft cooler bags in nylon and two-tone designs are light and easy to carry, and two-bottle styles suit wine gifts. Cooler boxes are rigid and come in larger sizes for camping, plus a compact style with a bamboo lid for a smaller gift. Comfort items work on a smaller scale, with padded seat and stadium cushions for grandstands and beach folding chairs for the sand. Most printed outdoor products here use screen or transfer printing, and a few styles can be embroidered or engraved.
Clip-on safety lights, LED COB belt-clip lights and tough aluminium torches suit a safety week for site workers. They tie straight into the message about being seen on site and working safely in the dark.
Compasses, binoculars and small torches suit a camp program built around navigation, bushwalks and night activities. A compass with a strap or a survival tube gives each student their own kit to take home afterwards.
A two-bottle insulated cooler bag is the strongest pick, since members carry wine home in it and reuse it for picnics. Pair it with a tartan or striped picnic rug for higher-tier members who deserve something extra.
Clip-on safety lights and bike lights suit a school fun run that finishes after dark, a council twilight market or a cycling club ride. They stay clipped to bags and bikes all through the darker winter months, so the logo keeps getting seen.
Our product specialist, Jenny, says: "Think about how a product gets carried as well as the activity it's for. A cooler box, picnic set or chair needs to travel comfortably from the car park to the beach or event. Carry straps, handles and compact folding designs have a bigger impact on how much people use it than buyers expect."
Start with where it will be used
Night-time events deserve their own shortlist of custom outdoor products. A school fun run that finishes after dark, a council twilight market or a cycling club ride all suit clip-on safety lights and bike lights more than anything else in the category, because those items stay clipped to bags and bikes all through the darker winter months.